Best Founder-led Sales Newsletters in 2026

SubstackEvery two weeks · last post 21 days ago

From recent posts: Stripe Press publishes books on sales operations, startup growth, and product design, targeting founders and B2B leaders. The publication also hosts in-person events and book launches alongside its catalog.

Likely audience: B2B founders

SubstackEvery two weeks · last post 18 days ago

Scaling strategies from the GTM experts at Stage 2 Capital. Get practical insights from LPs, founders, and operators—covering what’s working, what’s changing, and how to scale smarter.

Likely audience: sales leaders

SubstackMonthly or less · last post 31 days ago

From recent posts: Seedstrapped founder Zdenko shares a guide by Alex Estner on common mistakes in founder-led sales demos, covering structure, discovery, and tailored demos, with a link to read the full article on MRR Unlocked. A sponsor…

Likely audience: founders building profitably growing businesses

SubstackWeekly · last post 11 days ago

From recent posts: This article analyzes why founder-led sales efforts often fail when founders rely too heavily on discovery without establishing a clear value proposition early in the sales process. It uses a case study of a software fo…

Likely audience: SaaS founders

Substacklast post Jun 25, 2025

Deeper thinking on patterns and prophets in tech

Likely audience: Startup founders