Sponsor intelligence

See who sponsors which newsletter

NewsletterFIT detects sponsor placements in each issue it reads. For any newsletter you see the brands that sponsored it and when; for any brand you see every newsletter it has bought.

7 days of Pro, no credit card required

What it does

  • Sponsor history per newsletter

    The brands detected in recent issues, with dates, on every newsletter profile.

  • Every placement per brand

    Look up a brand and see each newsletter and issue it appeared in.

  • Competitor tracking

    Know when a competitor buys a newsletter you are considering, or one you already sponsor.

  • Market-wide view

    Public sponsorship statistics show the share of newsletters and posts that carry sponsors, by topic and by size.

Example

What a sponsor record looks like

An example for a made-up brand. In the app, every placement links to the issue it was detected in.

ACCOUNT · BRIGHTLINE PAYMENTSEXAMPLE
  1. First newsletter sponsorship in the last 6 months

    Fintech Field Notes · est. 41K readers

    Nov 3
  2. Sponsored again, same category

    The Revenue Desk · est. 18K readers

    Oct 28
  3. Mentioned in an issue

    Payments Brief · "Who is winning mid-market acquiring"

    Oct 21

FAQ

How are sponsors detected?

From explicit sponsorship markers in the post, such as "Sponsored by" or "Presented by", with the brand name checked against the post text. Only detections above a confidence threshold are shown; the methodology page explains the limits.

Is sponsor data available on the free pages?

Sponsor names are part of the paid product; public pages show that sponsorships exist without naming the brands.

Try it on your own market for 7 days.

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