AdGentic | Advertising in the Agentic Era
Substacknewsletter · by Scot Wingo
As shoppers start asking AI assistants what to buy, advertising and retail media may change with them. AdGentic tracks what ads in AI assistants look like, who is building them, and how brands are budgeting for them.
- Audience
- Not shown publicly
- We show a dash rather than guess
- Observed frequency
- Monthly or less
- From 2 posts indexed in the last 90 days
- Last post
- Nov 3, 2026
- 9 days ago
- Likely audience
- advertising executives
- Inferred from post content
AdGentic | Advertising in the Agentic Era is a Substack newsletter by Scot Wingo covering advertising in conversational AI, AI chat app ad formats and retail media networks. NewsletterFIT indexed 2 posts from it in the last 90 days, most recently on Nov 3, 2026.
Topics
- advertising in conversational AI
- AI chat app ad formats
- retail media networks
- brand safety in AI agents
- upper-funnel AI advertising
Recent posts
- Ads in…
- Ensh*ttification is…
Sponsors detected
No sponsored posts detected in the last 180 days of indexed posts.
Detected automatically from posts marked as sponsored. Detection can miss or misread placements.
See the full picture on AdGentic | Advertising in the Agentic Era
Subscriber momentum over time, every detected sponsor with the source post, companies and people it mentions, guests, and an alert when any of it changes.
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Compiled from public pages · refreshed Nov 5, 2026 · How NewsletterFIT collects and labels data
