The Open Playbook

Substacknewsletter · by david schafer · English

Stop guessing what works in B2B. Steal this instead.

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Audience
Not shown publicly
We show a dash rather than guess
Observed frequency
Monthly or less
From 2 posts indexed in the last 90 days
Last post
Aug 30, 2026
Aug 30, 2026
Likely audience
Marketing leaders
Inferred from post content

The Open Playbook is a Substack newsletter by david schafer covering B2B marketing, category design and Narrative strategy. NewsletterFIT indexed 2 posts from it in the last 90 days, most recently on Aug 30, 2026.

Topics

Recent posts

  • The Rise…
  • Most B2B…
  • Name Your…
  • The CMO…
  • How Category…

Sponsors detected

No sponsored posts detected in the last 180 days of indexed posts.

Detected automatically from posts marked as sponsored. Detection can miss or misread placements.

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Compiled from public pages · refreshed Oct 25, 2026 · How NewsletterFIT collects and labels data