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Article // Intelligence

Creative Intelligence | Kartik Hosanagar · Aug 14, 2026

Building AI-Native Organizations

Marketing as a case study for how to make your function more AI native

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What's interesting

  • Mentions Hermès
  • Discusses AI-native organization design
  • Discusses Generative engine optimization (GEO)
  • Discusses AI agents in the workforce

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Likes: 39

Comments: 14

Restacks: 5

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Topics

AI-native organization design Generative engine optimization (GEO) AI agents in the workforce Marketing workflow transformation human-AI collaboration

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Claude Code Clay HubSpot Hermès

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